Product images via Gray Label.
Amsterdam label founded by Emily Gray, making seasonless, unisex GOTS organic essentials designed to be handed down between siblings.
What does Gray Label make?
Gray Label is filed under Clothing here, one of 97 brands we list in that category. This is a kids range rather than dad kit: minimalist organic essentials and knits are for your daughter.
Where is Gray Label based, and how long has it been going?
Gray Label is based in the Netherlands, one of 7 makers in the directory from there. It has been trading since 2011, so roughly 15 years, with 28 of the other clothing brands here going back further.
Who else should I look at alongside Gray Label?
The directory carries 96 other clothing brands and 6 other makers based in the Netherlands. The closest matches are Primary (US), Monica + Andy (US) and Kyte Baby (US), ranked on shared category first and shared country second.
Every maker here is hand-picked and checked as a real, trading shop before it goes in, and nobody pays for a place. Browse the full brands and makers directory, or read our guide to the girl dad movement these makers grew out of.
